At UPSURGING, we understand that your privacy is of upmost importance, and we are committed to protecting your personal information. This Privacy Policy explains how we collect, use, share, and safeguard the data you provide when interacting with our website, services, events, and communications. Whether you are visiting our website to learn about our AI solutions or engaging with our team to explore a partnership, we handle your information with care and in accordance with the highest standards of data protection, including the General Data Protection Regulation (GDPR).

This Privacy Policy applies to our website and all related platforms where this policy is linked. It also covers the ways we collect and process data in the context of marketing activities, corporate events, and client relationships. However, it does not govern how we process personal data on behalf of our enterprise customers—such data is handled strictly according to agreements made with each client.

How We Collect Information

When you interact with UPSURGING, we may collect information directly from you, automatically through technology, or from third-party sources. For instance, when you visit our website, you might voluntarily provide personal details such as your name, email address, and job title by filling out a contact form, requesting a demo, or registering for one of our events. This information helps us respond to your inquiries, tailor our services to your needs, or share relevant updates with you.

In addition to data you provide directly, our systems automatically collect information about how you use our website. This includes details such as your IP address, browser type, device information, and browsing behavior. For example, we might track which pages you visit, how long you stay on our site, and what content engages you the most. This helps us improve the overall user experience and ensure our website functions efficiently. We also use cookies and similar technologies to gather additional insights, which we explain further in our Cookie Policy.

Sometimes, we receive information about you from third parties. For instance, if you interact with UPSURGING content on social media platforms like LinkedIn or Facebook, the platform might share certain non-sensitive data with us, such as your profile details or engagement metrics. Similarly, if you attend an event co-hosted by UPSURGING and another organization, we might receive attendee information from our event partner to coordinate communications and follow-ups effectively.

Why We Collect Your Information

UPSURGING collects and processes personal information for several purposes, all of which are designed to enhance your experience with us and deliver the best possible services. Primarily, we use this data to respond to your inquiries, provide information about our offerings, and facilitate the services you request. For example, if you’re exploring our AI solutions, we might use your data to recommend services tailored to your business’s needs or to schedule a consultation with one of our experts.

Beyond these direct interactions, we also analyze how users interact with our website and communications to make improvements. For example, understanding which resources on our website are most frequently accessed helps us refine our content strategy and ensure that visitors like you can find the information they need more easily.

In some cases, we may use your contact information to send you updates about UPSURGING, such as invitations to events, newsletters, or information about new product launches. We respect your preferences and will only send marketing communications if you have opted in or if we have a legitimate interest in doing so. You can opt out of these communications at any time by following the instructions provided in the message.

Additionally, we process your data to ensure compliance with legal obligations and to protect both you and UPSURGING from fraud or misuse of our services. For instance, we may use collected data to monitor security risks, investigate suspicious activity, or comply with lawful requests from government authorities.

How We Share Your Information

At UPSURGING, we carefully control how and with whom your information is shared. We only share personal data when it is necessary to fulfill the purposes outlined in this Privacy Policy, or when required by law. For example, we work with trusted third-party service providers who assist us in areas such as website hosting, analytics, email delivery, and customer support. These providers are contractually obligated to handle your data securely and use it solely to perform the services we’ve engaged them for.

If you make payments for any of our services, your payment information will be processed securely by third-party payment processors. These companies are responsible for handling sensitive financial data in accordance with stringent data protection standards.

In some cases, we may collaborate with marketing partners or event sponsors to deliver content or experiences tailored to your interests. For instance, if you register for a webinar hosted by UPSURGING and a partner organization, we may share your registration details with the co-host to facilitate the event. However, such sharing will always be disclosed to you at the time of registration.

We may also disclose personal information if required to comply with legal obligations or to protect UPSURGING’s rights and interests. For example, if we are involved in a legal dispute or receive a lawful request from a regulatory authority, we may need to share relevant data as part of the resolution process.

Finally, in the event of a corporate transaction—such as a merger, acquisition, or sale of assets—personal data may be transferred to the involved parties. In such cases, we ensure that appropriate safeguards are in place to protect your privacy.

Your Rights

As a valued user of our services, you have certain rights regarding your personal information, particularly if you are based in the European Union or other regions with comprehensive data protection laws. You have the right to request access to the data we hold about you, correct inaccuracies, or even request deletion of your information under certain conditions. Additionally, you can object to the processing of your data or request restrictions on its use.

To exercise these rights, please contact us at info@upsurging.io
We are committed to responding promptly and ensuring your concerns are addressed in accordance with applicable laws.

How We Protect Your Information

We take data security seriously and implement a combination of technical and organizational measures to safeguard your personal information. This includes encrypting sensitive data, restricting access to authorized personnel, and regularly reviewing our security practices to address potential vulnerabilities. While no system can guarantee absolute security, we continuously strive to ensure that your data is protected against unauthorized access, loss, or misuse.

International Data Transfers

As a global company, UPSURGING may process personal data outside your country of residence. For instance, data collected in the European Union may be transferred to and processed in countries with different data protection standards. In such cases, we implement safeguards, such as Standard Contractual Clauses, to ensure compliance with GDPR and maintain the privacy of your information.

Changes to This Privacy Policy

UPSURGING may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. If significant updates are made, we will notify you through our website or other appropriate channels. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information.

Contact Us

If you have any questions about this Privacy Policy or how UPSURGING handles your personal information, please reach out to us at: Info@upsurging.io